Becoming a European leader in the cereals trade
→ CHALLENGES
As a major European player in the grain trade, InVivo increased its trading capacity with the acquisition of Soufflet Négoce in 2021. The new entity, Soufflet Négoce by InVivo, serves to consolidate this strategic activity for the group by reaching a critical size at an unprecedented time when the war in Ukraine is causing price volatility and market dislocation.
→ BUSINESS OVERVIEW
Soufflet Négoce by InVivo markets French and European wheat, barley, maize and oilseeds/protein crops of French and European origin to Europe, North Africa, the Middle East and West Africa, where its main customers are located.
→ BUSINESS ORGANISATION
This new entity is organised around two areas: Wheat and Other Products. It also has two subsidiaries, InVivo Trading Asia and Prolac, as well as 5 sales offices and 2 port silos, enabling it to work on the quality of cereals in France and optimise purchase/sales logistics.
